You may have heard us using the term content marketing more and more lately and be wondering what it the hell it actually means?
Content marketing is the process of creating and curating relevant and valuable information (content) for your potential customers. It moves away from the traditional method of direct selling to customers (which we all hate) to actually helping them solve a problem in the hope that when they feel they need the services you offer they will turn to you.
Hope we got that sorted? Here are those 19 ways you can use it to grow your business. Infographic by Dendrite Park.