Colour can play a very important role in the success of your business. The colours used in your logo and website can define the image your business portrays to your customers. Blue represents dependability and strength so it’s no surprise that the majority of the worlds top 100 companies use blue within their logo.
The infographic below from Colour Lovers shows you the top 100 brands and what colours they use. It is a few years old so the rankings aren’t current but the message is still the same.
For more info about colour and how it affects your marketing try these articles: