Everybody loves a company with a good sense of humour. However, using humour on social media can be a tricky strategy as you’re relying on others to understand what you are saying – and that isn’t always the case.

For some guidelines on when and when not to use it take a look at this infographic from Beta Twenty One which gives you 6 Do’s and Don’ts for using humour on social media.

6 Do’s & Don’ts for Using Humour on Social Media