Unless you are lucky enough to go viral your content marketing strategy should be seen as a long game. It takes time to build readers, earn links and noticeably see the effects of a content strategy in place.

If like most small business owners you are impatient and need to see that your efforts are worthwhile now take a look at this infographic from Econsultancy which gives you 40 ways to measure the effectiveness of your strategy.

40 Clever Ways to Measure the Effectiveness of Your Content Marketing Strategy