Are you looking for ways to improve your local SEO? Do you want to know what Google looks at when deciding where you should be?

With Google’s new Pigeon update it’s clear they want to serve local results to web searchers wherever possible so understanding what they look for is imperative for any website owner who provides a local product or service.

Take a look at this infographic from ESQ Creative which shows you some of the ranking factors Google is looking at.

Local SEO How Google Decides Where Your Site Ranks Locally