How does your business generate new leads? Are you still doing it the old fashioned way and cold calling?
Whilst cold calling can be a source of leads there is an easier and more cost effective way to build your business – simply make your customers come to you. Ok, it’s not that simple, but it is possible with the implementation of a content marketing strategy.
Take a look at this infographic from Entrepreneur which shows why you should sack your salespeople (only joking) and do content marketing instead.
