Are you still resisting the calls of social media marketing? Want to know why it must be part of your online marketing strategy?

Social media not only helps speed up your SEO and content marketing efforts, it can also act as a platform to directly introduce businesses to paying customers. With more and more people using social sites you’re missing an opportunity by not having a presence.

For some stats showing why it should be central to your plans take a look at this infographic from Branching Out Europe.

20 Reasons Why Social Media MUST Be Part of Your 2015 Online Strategy