So you’re working hard on your marketing strategy, you’re getting people to your site, but not enough of them are buying from you?

If that sounds like you then you need to read up on Conversion Rate Optimisation (CRO) which as you might have already guessed is the process of improving your site to increase customer conversions.

For some guidance take a look at this infographic from AmeriCommerce.

How to Convert More Website Visitors Into Paying Customers