So you’ve heard of SEO, you keep being told you need it, but what the hell is it and how can it help you?

SEO stands for Search Engine Optimisation – it’s the process of optimising your web presence so that your site appears above others on Google. Sadly it isn’t just a case of asking to be number one (we get asked that a lot), there’s a more complex process to consider.

To help you understand what SEO is all about take a look at this funny comic from Red Evolution.

Don’t Know How to Rank Higher on Google 21 Steps to Understanding SEO