How are your sales team performing? Want to know how to help them shake of the sleazy reputation and start closing more deals?

The rise of the internet now means most business owners will do some kind of research online before purchasing a product. They want to know that they aren’t being flogged a dead horse and that whatever it is can benefit their business. That’s where a content marketing strategy comes in.

The guys at Sales for Life have highlighted its importance in the infographic below.

How Content Marketing Can Transform Your Sleazy Salesmen into Sales Gurus