Have you heard of the term CRO? If you own a company website it’s something you need to get familiar with!

CRO stands for conversion rate optimisation and is the process of optimising your website to increase the number of visitors that convert into leads, sales, subscribers or whatever the goals of your website may be.

For an introduction into the world of CRO take a look at this infographic from Mediaworks.

CRO The Process Every Website Owner Should Care More About