Are you still holding off on the whole content marketing movement? Need some convincing about how it can benefit your business?

According to Smart Insights content marketing is the most commercially important digital marketing trend of the year. Their stats show that more than 50% of marketers surveyed expect their content marketing spend to increase.

If you still need convincing take a look at this infographic from JBH, about half way down they share 8 ways a content marketing strategy can help build your business.

8 Ways Content Marketing Can Help Build Your Business