Do you know your banner ads from your text ads? Or your click through rate (CTR) from your conversion rate?

Whether you’re new to online marketing or an experienced pro your success as a marketer relies on knowing and understanding the lingo. Terms like banner ads and conversion rate mentioned above should be second nature to you.

The guys at Your Ad Squad have explained 52 common terms in the infographic below.

52 Online Marketing Terms Newbies & Experienced Marketers Should Know