Are you considering investing time and money into a content marketing strategy? Want to ensure the content you create is both shareworthy and trustworthy at the same time?

A successful content marketing strategy is a delicate balancing act. You need your strategy to generate leads and improve your SEO but at the same time you need to create content that people trust and want to share with others.

How do you achieve this? Insights in Marketing share their tips in the infographic below.

Content Marketing Basics 7 Steps to Shareworthy and Trustworthy Content