How much information do you know about your customers and prospects? Do you know enough to market to them effectively?

Not all customers and prospects are the same. On one end of the scale will be the onetime buyers, on the other end will be repeat customers who recommend you to everybody they know. Understand who is who and adjust your strategy accordingly.

To help, Tropical share the important data you should know about your customers in the infographic below.

What You Should Know About Your Customers 7 Steps to Marketing Success