How user friendly is your small business website? Do you give your visitors the info they need in the places they expect to see it?

I’m stating the obvious here but poor usability means low conversions – and that’s bad for business! Make your site easier to use by placing key information in places that are easy to see and make them stand out using colour and white space.

For help, follow this 22 step checklist from Pole Position Marketing.

22 Step Website Usability Checklist All Businesses Should Follow