How trustworthy is your website in the eyes of Google? If they put you on the first page can they trust you to deliver the goods for people searching for your services?
All Google wants is for people to find what they need quickly and easily. Using a series of algorithms and trust metrics they can quickly determine what sites will deliver the information a searcher needs to fulfil their request.
If your site isn’t trustworthy you’re not going to be considered. Here’s 10 ways to build trust from SerpLogic.