So you’ve started a business, got your new website online, now you’re wondering how to market like a pro and take over the world?

When seeking out a benchmark there’s no better example to look to than Apple. Just how did they go from near bankruptcy to a billion pound company and one of the world’s most recognisable brands?

Chirag Kulkarni recently wrote about what we should learn from Apple’s marketing strategy for Entrepreneur, we’ve given it the infographic treatment below.