Are you putting together a social media marketing strategy for your business? Wondering whether it’s worth adding Instagram into the mix?

The stats in this infographic from Gramlike show that it absolutely is worth it.

Here are the key ones for me:

  • 600 million monthly active users
  • 400 million daily active users
  • 150 million daily active story users
  • 33% of internet users use Instagram
  • The average user spends 25 minutes per day on Instagram
  • 90% of users are under 35

Enjoy the infographic!