Are you looking for ways to increase your website conversion rate? Want to generate more traffic from your online marketing activities?

Whether it’s a button on a website landing page, a marketing email or a social media post, the way in which you encourage your customers to take action can have a huge effect on your conversion rate.

We share some effective call to action tips that will boost clicks and conversions in the infographic below.

Some key points:

  • Take the time to carefully think about the words you use – Understanding what you offer and the problem you solve is key to this.
  • Also think about design and colour psychology – It’s important any call to action button stands out and draws attention.
  • And lastly, make sure you test what works and what doesn’t – Then tweak your strategy to improve end results.

Hope the infographic helps!