Is your business website failing to generate sufficient customers? Want to know the improvements you should make to increase your conversion rate?
Courtright Design share 19 website tips from marketing experts in this infographic.
If I had to pick one out it would be this from Ann Handley, Chief Content Officer at MarketingProfs.
Focus on your customers, not yourself.
“Your website isn’t bringing in customers because it’s focused on you and not your customers. Instead of focusing on what you do or what you sell or why you’re awesome, instead focus on why your customers should care. How do you help them? How do you shoulder their burdens? Ease their pain? Make their lives better/richer/smarter? That is your story.”
Hope the infographic helps!