Are you trying to figure out how Google decides where to rank your website? Want to know the ranking factors you need to consider when working on your SEO?

We take a look at the reported onsite and offsite ranking factors in these infographics.

We’ve split them into two graphics as there are so many factors to look at. There’s one for onsite factors, the other is for offsite.

It ranks each factor on a sliding scale from outright myth through to concrete evidence direct from Google themselves.

There’s a lot to take in so grab a coffee before you start.