Is 2018 the year you truly embrace content marketing? Want to know the trends you should adopt to form a winning strategy?

Pennington Creative share their content marketing trends for 2018 in this infographic.

Here’s what makes the list:

  • Social media will continue to be the key platform for sharing content
  • But, new ways of consuming content will arise such as virtual assistants and smart watches
  • Personalised content will grow
  • Live streaming will become more popular
  • Influencer marketing and the use of brand advocates will become the norm

Check out the infographic for more.