So, you’re looking for ways to improve your website’s ranking on Google, you’ve heard of on-page and off-page SEO, but what does the latter actually mean?

Shane Barker shares the off-page SEO factors you need to know in this infographic.

They start off by sharing the old, black-hat SEO techniques that you shouldn’t use anymore:

  • Hidden links
  • Keyword stuffing
  • Link farms
  • Buying links
  • Blog spam
  • Article spinning

They then move on to the factors you should now concentrate on. Check out the infographic for more detail.