So, you’re in the process of starting a social media marketing strategy, but you’re reading conflicting advice and not sure what to believe?

CJG Digital Marketing share 8 myths you should ignore in this infographic.

Here’s a quick summary:

Likes and followers equals success

  • Social media is free marketing
  • You must “get” social media to succeed
  • You need to be active on every platform
  • Social media is a separate strategy
  • Audience comes naturally
  • Hashtags are extremely important
  • Social media doesn’t drive bottom-line results

Check out the infographic for more detail.