Are you in the process of creating a new website or graphic? Want to know how to effectively add in your text?
The Visual Communication Guy shares 18 rules for using text in this infographic.
Here’s a quick summary:
- Know the font’s personality
- Avoid default fonts
- Steer clear of clichés and uglies
- Use two fonts
- Contrast font families
- Pay attention to size
- Don’t use all caps
- Be careful with reverse type
- Create an ideal length
- Adjust your line spacing
- Pay attention to readability
- Watch the legibility
- Make correct use of small caps
- Get rid of line breaks
- Don’t leave orphans
- Know how to highlight
- Consider using old style figures
- Understand your punctuation
Check out the infographic for more detail.
Mark is the Founder and Managing Director of Red Website Design, a low cost web design and internet marketing company based in the UK.
