So, you want to master SEO, and you’d like to get ahead of your competitors, but you also want to steer clear of Google’s penalty system?

QuickSprout share their guide to a penalty-free SEO strategy in this infographic.

Here’s a quick summary:

  • Penalties to avoid
  • Focus on relevance
  • Diversify anchor text
  • Build brand signals
  • Build real social signals
  • Build trust

Check out the infographic for more detail.