Are you looking for ways to improve the conversion rate of your website? Want to know how to create case studies that will convince visitors to do business with you?

JBH share their 34-point checklist for success in this infographic.

They break things down into the following sections:

  • Set a goal for your case study and choose the right customer to feature
  • Get customer collaboration
  • Prepare for a successful case study interview
  • How to conduct the interview

Check out the infographic for more detail.