Are you in the process of creating a new website? Trying to figure out what text to include on your home page?
Here’s a quick summary:
- Set the goal of the page
- Know your customer’s motivations
- Address fears, hesitations and concerns
- Awareness of problem and solutions available
Check out the infographic for more detail.
Mark is the Founder and Managing Director of Red Website Design, a low cost web design and internet marketing company based in the UK.