Are you looking for ways to generate more targeted website traffic? Want to get more people clicking on your listings on Google?
Larry Kim and Brian Dean share their tips for boosting your organic click through rate in this infographic.
Here’s a quick summary:
- Identify your lowest CTR content
- Dump excessively “keyword heavy” title template formats
- Get emotional
- Get relatable
- Use a numbered list
- A headline template for success
- Add “power words” to your description tag
- Use descriptive URLs
- Try out different headlines
- Audition headlines on Google Ads
- Test headline ideas on Facebook posts
Check out the infographic for more detail.