Are you looking for ways to improve your content marketing strategy? Want to put the data in your Google Analytics account to better use?
Digital Marketing Philippines share how to use Google Analytics in your content marketing strategy in this infographic.
Here’s a quick summary:
- Use site search terms as content ideas
- Access search queries report to create intent-based content
- Repurpose content with the longest average time on page
- Update content with high bounce rate and exit rate
Check out the infographic.
Mark is the Founder and Managing Director of Red Website Design, a low cost web design and internet marketing company based in the UK.