How do you measure the success of your online marketing strategy? Want to know the metrics you should track to help you optimise your marketing strategy?

We share 15 marketing metrics you should track in this infographic.

Here’s a quick summary:

  • Sessions
  • Users
  • Bounce Rate
  • Visit to Contact Ratio
  • Goal Completions
  • Keyword Rankings
  • Impressions
  • Clicks
  • CTR
  • Page Trust & Authority
  • Backlinks
  • Referring Domains
  • Source / Medium
  • Cohort Analysis
  • Demographics

Check out the infographic for more detail.