Will you be creating a new website for your business in 2019? Want to know the stats and trends that should guide your web design process?
We share 80 web design statistics for 2019 in this infographic.
Here’s a snippet of what you’ll learn:
- The effect of page load times on the success of your website
- The importance of good design
- The importance of mobile friendly / responsive design
- The effects of SEO and social media
Check out the infographic for more detail.
Sometimes, statistics are as useful as a chocolate teapot.
When it comes to these web design statistics, though, you might want to reconsider this view.
Keeping your strategies well-informed, up-to-date, and purposeful will always put you in the right direction. Important statistics are there to do just that – and sprinkle a little inspiration along the way. And we all need that from time to time.
But remember: it’s always important to start with the why, as Simon Sinek observed. Consumers buy into why you’re doing something just as much as – if not more – what you’re actually selling.
Read on to see why some of these important statistics matter to your business.
Let’s kick-off with a huge statistic: 90% of the people in the survey said they use multi-screen sequentially.
Gone are the days when consumers relied on a single device to get the job done. Whether that’s research for an upcoming paper, booking a hotel room for the summer, or browsing the web for a new pair of sunglasses – consumers today will easily flick between devices as they will with websites.
It could involve searching for those sunglasses on a smartphone while booking the holiday on the tablet.
What this means for your business is that you need a website that anticipates this kind of user behaviour. It means having a website that’s optimised for great content just as much as it is for image and video.
47% of people expect a web page to load in two seconds or less.
Read that again.
Broadband companies love to sell fast connections, and we all love fast connections. Sometimes, no Wi-Fi is better than slow Wi-Fi, right? Whether we like it or not, we’re living in age where technological advances in web connectivity have almost normalised the need for fast connectivity. Once upon a time, it was viewed as a quasi-luxury to access the fastest speeds. But now it’s moved from a luxury to more of a necessity in an increasingly digitised world. If we consider the growing field of ‘the internet of everything’, it’s easy to see why we’re going to depend more on fast connectivity in the future.
40% will switch to a different search result if the first one isn’t mobile-friendly.
We’ve all done it.
How many times have we sighed at the screen in self-pity before going back and clicking on a different search result?
This could be happening to your website right now with people looking for what you have to offer. If consumers aren’t happy with the way their mobile has delivered the content, they’ll go somewhere else. Sure, ‘it could be their phone,’ we hear you plead. But we don’t make the rules.
If there’s one thing to take away from Google’s latest updates, it’s this: more priority is being given to mobile-friendly websites that cater to those ‘on-the-go’ surfers.
Interface & Experience
Last and by no means least is this final statistic: 95% of visitors agreed that good user experience is everything that really matters.
This says everything you need to know about your business website: customers who have a positive experience with your website are far more likely to trust your services and will be more than happy to make recommendations to friends.
And we all know why that’s good.