Unbounce share the anatomy of a successful landing page in this infographic.
Here’s a quick summary:
- Your Unique Selling Proposition (USP)
- The hero shot (images / video showing context of use)
- The benefits of your offering
- Social proof
- A single conversion goal
Check out the infographic for more detail.
Mark is the Founder and Managing Director of Red Website Design, a low cost web design and internet marketing company based in the UK.