Are you considering a new website design for your business in 2019? Want to know the trends affecting the web design industry this year?
We share 10 web design trends for 2019 in this infographic.
Here’s what makes the list:
- Personalized illustration design
- CSS3 animation
- Video background
- Responsive design
- Gradient design
- Typographic design
- Design tools
Check out the infographic for more detail.
If you didn’t know already, mobile’s a big thing.
Access to internet is rapidly increasing every day. A lot of this traffic is being handled on mobile and tablet devices, too.
As search engines are prioritising the mobile experience more and more, your website needs to be optimised for mobile to reflect this.
Speed will always be a top trend.
But taking into account the search engine changes of 2019, speed will matter more than ever.
It takes less than 3 seconds for users to decide whether they want to stay on your website. If your website speed is poor, you can say goodbye to those conversions.
Personalised illustration design
Users react positively to illustrations. They’re a great way to add a visual element that’s a little bit different to what people are used to.
The more personalised, the better. Afterall, you should be looking to captivate your audience using intelligent and thoughtful design throughout.
And by improving the overall user experience, you’ll be providing something of value to your audiences.
Videos are fantastic media to use. Not only are they more appealing than your average block of text, they have the ability to add another visual layer to your website.
Be careful with video, though. Having too many will clutter and slow your website down.
Sometimes, you say it better with less.
Minimalist design is becoming a more popular choice amongst website owners looking to provide a more unique, professional, and clear experience for their users.
Having minimalist design also means customers aren’t spending time sifting through information to get what they want.
The importance of typography is often understated when it comes to website design.
Typography is a visual language that helps you communicate brand values, moods, tones, and feelings to your audience.
They have an enormous influence over how your website is perceived by users.
With most information on your website in the form of written text, it’s even more important to have more control over how that information is communicated to your audience.
Making the most of typography, you need to know what your website is for, and how you can use typography to help pursue that.
For example, a baking business website would be far from receptive if it went with a traditional, formal serif font like Times New Roman.
Mark is the Founder and Managing Director of Red Website Design, a low cost web design and internet marketing company based in the UK.