Are you just getting started with a LinkedIn marketing plan for your business? Want to know how to create the perfect LinkedIn profile optimised for social selling?
HubSpot share their guide to a sales focused LinkedIn profile in this infographic.
Here’s a quick summary:
- Add a value proposition to your headline.
- Use a professional profile photo.
- Include your contact information.
- Add keywords to your summary.
- Display visual content in your summary.
- Provide detail in your experience section.
- List honours and awards you’ve received.
- Share articles and blog posts you’ve written.
- Add your degrees, online courses, and certifications.
Check out the infographic for more detail.
Mark is the Founder and Managing Director of Red Website Design, a low cost web design and internet marketing company based in the UK.