Are you just getting started with a LinkedIn marketing plan for your business? Want to know how to create the perfect LinkedIn profile optimised for social selling?

HubSpot share their guide to a sales focused LinkedIn profile in this infographic.

Here’s a quick summary:

  • Add a value proposition to your headline.
  • Use a professional profile photo.
  • Include your contact information.
  • Add keywords to your summary.
  • Display visual content in your summary.
  • Provide detail in your experience section.
  • List honours and awards you’ve received.
  • Share articles and blog posts you’ve written.
  • Add your degrees, online courses, and certifications.

Check out the infographic for more detail.