Are you just getting started with a Google Ads remarketing campaign? Want to know how to optimise your PPC remarketing efforts to increase traffic and reduce spend?

Digital Marketing Philippines share their PPC tips for success in this infographic.

Here’s a quick summary:

  • Focus on your top-performing campaigns first
  • Create remarketing campaigns for high-value and know customers
  • Bid aggressively for visitors who already expressed purchase intent
  • Use negative keywords to improve your ads quality score
  • Set optimal frequency cap

Check out the infographic for more detail.