Are you wondering what the future holds for your email marketing strategy? Want to know the effects of artificial intelligence on your email campaigns?

Connext Digital share 7 ways AI is influencing email marketing in this infographic.

Here’s a quick summary:

  • Predictive personalisation
  • Smart segmentation
  • Automated workflow
  • Optimised subject line and email content
  • Send time and email frequency optimisation
  • Multivariate and A/B testing
  • Analytics

Check out the infographic.