Are you looking for ways to optimise your business website? Want to convert more website visitors into customers?

Salesforce share their conversion rate optimisation techniques in this infographic.

Here’s what makes their list:

  • Pay attention to site speed
  • Simplify your page
  • Shorten your landing page
  • Increase the size of product pages
  • Make copy action orientated
  • Have a prominent call to action
  • Focus your CTA
  • Test what colour works for you
  • Tell price upfront
  • Don’t hide perks
  • Add a guarantee
  • Add a security seal
  • Provide social proof
  • Speed up registration

Check out the infographic for more detail.

15 Website Optimisation Hacks to Improve Your Marketing Strategy [Infographic]