Have you made mistakes whilst trying to market your business? Want to know how to turn a marketing mistake into paying customers?

Salesforce share their guide to success in this infographic.

They break things down as follows:

  • 6 steps to writing the perfect apology
  • A case study showing how Huggies turned a mistake into something positive
  • A case study showing how marketing unexpectedly went viral

Check out the infographic for more detail.