Are you looking for ways to measure website content performance? Want to know the metrics you can track to see how successful your content marketing strategy is?

Content Marketing Institute share the metrics you should measure in this infographic.

Here’s a quick summary:

  • Install scroll tracking
  • Track video usage
  • Track clicks on social share buttons
  • Collect article author and category
  • Track comment submissions

Check out the infographic for more detail.

5 Ways to Use Google Analytics to Track Content Performance on Your Website [Infographic]