5 Steps to a Clever Content Marketing Strategy in 2020 & Beyond

Are you hoping to implement a content marketing strategy in 2020? Want to know the steps you should follow to before launching your first content marketing campaign?

CJG Digital Marketing share their guide to a clever content strategy in this infographic.

Here’s a quick summary:

• Define your goals and objectives
• Identify your target audience or buyer persona
• Create content based on your target audience
• Promote content with your target audience in mind
• Analyse and optimise

Check out the infographic for more detail.