Are you hoping to implement a content marketing strategy in 2020? Want to know the steps you should follow to before launching your first content marketing campaign?
CJG Digital Marketing share their guide to a clever content strategy in this infographic.
Here’s a quick summary:
- Define your goals and objectives
- Identify your target audience or buyer persona
- Create content based on your target audience
- Promote content with your target audience in mind
- Analyse and optimise
Check out the infographic for more detail.
