Are you looking for ways to measure the success of your content marketing strategy? Want to know the key metrics you can measure to understand the performance of your campaigns?

Shane Barker share their tips for success in this infographic.

Here’s what makes the list:

  • Article views
  • Social shares and engagement
  • Followers and subscribers
  • Audience engagement
  • Inbound links
  • Click-through rate
  • Cost per lead
  • Conversion rates
  • Length of sales cycle

Check out the infographic for more detail.