Are you looking for ways to improve your SEO strategy? Want to know how to optimise your anchor text on both internal and external links?

PageTraffic share their anchor text optimisation guide in this infographic.

They cover the following types of anchor text:

  • Unoptimised
  • Naked
  • Website name
  • Exact match
  • Partial match
  • Diversified
  • Long-tail
  • Branded
  • Keyword plus brand name
  • No text
  • Blog post title
  • Suggested search options

Check out the infographic for more detail.