Are you considering your pay per click advertising strategy for 2022? Want to know the trends that should help you form and execute your paid ads campaigns?
We share 10 PPC trends in this infographic.
Here’s a quick summary:
- The Use of Artificial Intelligence
- PPC Automation
- Enter Tik Tok
- Shift to the Audience and Buyer’s Journey
- The Growing Importance of Diversification
- Switching to Mobile-friendly Options
- Out With the Magic 8 Ball, and in With Smart Bidding
- YouTube and TV to Merge
- Integration of Voice Search in PPC Campaigns
- Focus on Virtual Reality to Increase
Check out the infographic for more detail.