Are you looking for ways to improve your Instagram marketing strategy? Want to learn what to measure when tracking your Instagram campaigns?

Social Insider share the Instagram metrics you should track in this infographic.

They break things down as followers:

  • Profile metrics
  • Stories metrics
  • IGTV metrics
  • Reels metrics
  • Audience metrics

Check out the infographic for more detail.

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5 Essential Instagram Metrics You Should be Tracking [Infographic]