Are you looking for ways to save money on your paid ads campaigns? Want to reduce wastage on your Google Ads budget?

WordStream share their tips for success in this infographic.

PPC Checklist: 11 Ways to Save Money on Your Paid Ads Campaigns [Featured Image]

Here’s a quick summary:

  • Add negative keywords
  • Add long-tail keywords
  • Review keyword match types
  • Adjust keyword bids
  • Pause poorly performing keywords
  • Declare A/B test winners
  • Break out new ad groups
  • Revise landing pages
  • Review device / location / time of day performance
  • Create a branded campaign
  • Setup remarketing

Check out the infographic for more detail.

Web design from £99 CTA Banner

PPC Checklist: 11 Ways to Save Money on Your Paid Ads Campaigns [Infographic]