12 Reasons You Should Invest More Time & Money into Social Media

Are you looking for ways to improve your online marketing strategy? Want to learn why social media should form a central part of your campaigns?

Brafton share the benefits of social media in this infographic.

Here’s a quick summary:

• Use of social platforms is on the rise
• There’s more opportunity to branch out among social media networks
• Direct connections with users and brand partners
• Better support for your brand image
• Create a path of least resistance to the website
• Eliminate roadblocks on the path to purchase
• Open, honest customer feedback
• Uncover deeper conversations with social listening
• A window into the competition
• User-generated content
• Tap into the power of influencer marketing
• Tie it all together with social storytelling

Check out the infographic for more.