October, 2013

3 Trends You MUST Consider When Marketing Your Company

October 22nd, 2013|Content marketing, Social media|

The digital landscape is constantly evolving to incorporate new tactics in digital marketing. As a business owner you have to understand where your clients are and how to effectively reach out to them. Below is an infographic from Syndacast with some awesome stats about the 3 trends that have emerged as the forefront of internet marketing. I’ve summarised the best bits below: […]

A Beginner’s Guide to Google Authorship and Author Rank

October 11th, 2013|Content marketing, SEO, Social media|

Google’s SEO guidelines are clear: Create great content that people will naturally want to share and link to.  Blogging is one of the most widely used form of creating content and Authorship is Google’s way of recognising and rewarding writers and blog owners for the content they create. The infographic below from Internet Marketing Inc gives you an introduction to Google Authorship, the advantages it offers and some tips on how to make the most of it. […]