Starting a Business? 8 Crucial Steps to Create a Kickass Brand

By |Logo design, Startup, Web design|

Are you considering starting a new business? Do you need some guidance on how to create a brand identity that stands out from your competitors? Establishing an awesome brand identity from the outset can play a crucial role in the success of your startup business. Without a logo and website that sets you aside from your competitors you could struggle to win business and get customers through the door. To ensure your brand kicks ass follow the 8 steps in this infographic from 99 Designs. […]

Logo Design Basics: 3 Essential Elements to Create a Professional Logo

By |Logo design|

Have you recently started a new business? Are you considering getting a new logo designed? Your logo is more often than not the first thing potential clients look at when they see any of your marketing material so it’s essential that your logo looks professional and suited to your brand and your target customer. For some tips on how to create a professional logo take a look at this infographic from Deluxe. […]

Marketing and Design Basics: How The Colours You Use Influence People

By |Logo design, Marketing, Web design|

What colours do you use in your logo, website and other marketing material? Are you aware of how those colours are influencing your potential customers’ decisions? Countless studies have found that particular colours have different stimulating effects on consumers. Knowing how colour affects your potential consumers will help you tailor your marketing strategy and influence your target market. For more information about how colours influence people take a look at the infographic below from Homestead. […]

The 10 Most Viewed and Shared Posts from Our Blog in 2014

By |Content marketing, Email marketing, Internet, Logo design, Marketing, SEO, Social media, Web design|

2014 has been a fantastic year for Red Website Design, we’ve grown from a one man band at the start of the year to having 5 full time members of staff (and more on the way). Our blog has been a key part of that success as it has generated the all-important social shares and backlinks that have seen our numerous landing pages rise to the first page of Google. Below we take a look back at the top 10 articles that made 2014 such a great year. […]

Logo Psychology: How Your Logo Can Affect Your Customers Thinking

By |Logo design|

What happens when your customers see your logo? Do they think “amateurish and no thanks”, or do they think “very swish and yes please”? Your logo design plays an important role in influencing the buying decision of potential customers so choosing the right colours and shapes is essential to evoke the required response. But just how do your customers make those decisions? Scientists have studied how we process what we see in a logo and Logomaker have published their findings in the infographic below. […]

How Your Logo and Website Fonts Make Your Customers Feel

By |Logo design, Web design|

What type of font are you using in your logo and on your website? Do you have any idea what image that portrays or how it makes your customers feel? The psychology of typography probably isn’t something you consider when you design your new logo and website but the guys at RCM Websites have put together this infographic which shows you some different font types and how they are perceived. […]

How Your Logo Colour Makes Your Customers Feel

By |Logo design|

When you start a new business one of the first things you’ll probably do is contact a logo designer. Someone who can turn your company name and concept into reality. Not only is the company name important, but also the colours you use as they will go a long way to determine the image your business portrays. Do you want to be seen as dependable and trustworthy, young and exciting, or all of those? Print Print have put together this infographic which shows you how colour defines a brand, handy if you’re undecided on your colour scheme. […]

The Impact of Colour in Your Logo Design

By |Logo design|

The colour scheme you choose for your logo design plays a huge role in determining your company’s personality and how potential customers see you as a brand. Understanding how colour affects people’s mind-set can help you to choose your colour scheme wisely and ensure your business gets off to the best start possible. This infographic from British Design Experts shows you how colour impacts people’s feelings and will help you to choose the most appropriate colour scheme for your brand. […]